How do you create an interesting experience for both physical and virtual visitors? This is a very complicated question that many event organisers struggle with, but that also opens up many possibilities. With The Hmm we’ve been exploring the best approach for online events during the pandemic, and we will continue to actively experiment during our upcoming hybrid events. In this growing online dossier, we’ll take you along our research paths. You can learn together with us by reading about our experiments with and research on online events. We’re organising sessions with other cultural organisations to share experiences in organising online and hybrid events. Read the report of the first session. Lilian Stolk interviewed researcher Esther Hammelburg about the core is of a live experience. And in the coming months, we will continue to expand this online dossier with the results of our experiments.
The Hmm is an inclusive platform for internet cultures. Through events, online editorials, expert advice, and educational programs, we reflect on people’s online behavior, the latest internet trends, the mechanisms behind Big Tech companies and their impact on society.