Introduction: In the Beginning was the Blog

A history of momfluencing is also a history of online culture. In 2004, dooce.com, a blog about motherhood, mental health, and mundane life struggles, reached its peak at about 8.5Read More

Open Call: Momfluencers Image Contribution

Open call! We are looking for imagery that reflects upon momfluencing playfully and critically. This can be in the form of a single image or video, or a series/combination of either/both.… Read More

The long-gone joyful randomness of the internet: an interview with Daniel Pianetti, co-founder of Are.na

On how Are.na’s feed was set up… Read More

Our Addiction to the Feed

Margot Schlögel explores the various features of the feed that make it so addictive, proposing alternative ways to engage.… Read More

Margot Schlögel is about to complete her Master’s degree in New Media and Digital Culture. Her enthusiasm for social media is matched with her critical examination of how media and new technologies profoundly shape the behavior of young audiences. She delves into pressing issues such as the impact of TikTok on body dissatisfaction among Gen Z and the gamification of digital gift-giving.

We are looking for a (production) intern!

Online culture is an extraordinary outlet for strange subcultures, experimental projects, network solidarity, and an absurdly large library of obscure knowledge and specialised resources. Our activities contribute to a betterRead More