The Hmm @ internet

In April of last year we took our physical events online for the first time with The Hmm in Quarantine, jumping around from one video platform to the next. Tonight's event marks one year of diving deeper into the very very online spaces that we inhabit on a daily basis. We are excited to haveRead More

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The Hmm ON Algorithmic Colonialism

While 80% of Facebook users are not from the United States, Facebook's policies for content moderation and ‘ethical’ framework are based on North American standards. In 2016, the company started a campaign (remember internet.org?) to rewire the world and ‘connect the unconnected’. That project kind of failed, but most of the digital infrastructures around theRead More

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The Hmm @ Online Events

Over a year ago, when events, exhibitions, and performances suddenly had to take place in online spaces, their infrastructures had hardly been developed for this. In the early pandemic, most of the platforms that were used to socialise with each other or to host events were originally intended for business meeting purposes. With the effectRead More

The Hmm @ Real Feelings

MU Torenallee 40-06 (Strijp S), Eindhoven, Netherlands

Coming back from our summer break, we're very excited to be partnering with MU Hybrid Art house for our very first experimental hybrid event as part of the Real Feelings exhibition. Emotions are interwoven with every aspect of daily life and technology has begun to engage with our emotions like never before. Real Feelings presentsRead More

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The Hmm ON Online Fandom

Felix Meritis Keizersgracht 324, Amsterdam, Netherlands

The act of idolizing has long surpassed just hanging some posters on your bedroom wall. With the rise of the internet, and especially Web 2.0, fandom has extended onto our screens—allowing fans from all over the world to always be in touch with each other. When, during the Black Lives Matter protests last year, theRead More

The Hmm ON Screen New Deal

Felix Meritis Keizersgracht 324, Amsterdam, Netherlands

During the lockdowns that swept the world, caused by the COVID 19 pandemic, the internet became our supermarket, our school, our gym, our club, our cafe. And Big Tech reaped the benefits of this. While restaurants closed their doors and cultural programming halted to a standstill, the wealth and power of tech billionaires only grew.Read More

The Hmm ON a Lighter Internet

Framer Framed Oranje-Vrijstaatkade 71, Amsterdam, Netherlands

How do we ensure that online film festivals, live-streamed programs and digital lectures become more accessible? And what does that accessibility really look like? Over the last few years there has been increasing awareness about how the internet contributes significantly to the world’s global carbon emissions. In 2020, every internet user generated an average ofRead More

The Hmm @ 4 locations

In 1964, Marshall McLuhan wrote about the concept of the global village and that "we have extended our central nervous system itself in a global embrace, abolishing both space and time as far as our planet is concerned." Almost sixty years later we're still asking how different forms of media can bring us together acrossRead More

The Hmm @ Responsible AI

Benno Premselahuis Rhijnspoorplein 1, Amsterdam, Noord Holland

The Hmm partners up with the Responsible AI Lab of the Hogeschool van Amsterdam for a special event where 7 driven and diverse speakers, that are working, making, and thinking around the theme of ‘Responsible AI’, share their vision. Pascal Wiggers, associate lector Responsible AI, is helping us put together this exciting program. AI andRead More

The Hmm @ Maastricht

One of the advantages of not having a physical location is that you can travel all across the country. Tonight we travel to the south of The Netherlands for an evening about internet culture in Maastricht! We're excited to be hosted by the Brandweerkantine. Together with our guest curator Branko Popovic, co-founder and director ofRead More

The Hmm ON the Creator Economy

Youseum Weesperzijde 150, Amsterdam, Netherlands

A little over five years ago Kylie Jenner enthusiastically posted a video to her Snapchat Story in which she proclaimed that the release of her latest Lip Kit had "broken Google". She meant Google Analytics, which tracks visitors to her website in real time, not the search engine, but it's quite the achievement nonetheless. TheRead More

METAVERSES CHA-CHA-CHA avatar workshop

This event is a collaboration with affect lab and MU. "Let’s be beatific in our leaky and limitless contagion. Usurp the body. Become your avatar." wrote writer and curator Legacy Russell in her book Glitch Feminism. She describes the possibilities that digital tools had opened up for queer identity and marginalised people in general. WhenRead More

METAVERSES CHA-CHA-CHA dance party

MU Torenallee 40-06 (Strijp S), Eindhoven, Netherlands

This event is a collaboration with affect lab and MU. How can we take back the narrative of the metaverse, which companies like Facebook are trying to co-opt and own? The metaverse, often described as 'persistent, shared, 3D virtual spaces', doesn't quite yet exist, but that hasn't stopped big companies from trying to capitalise onRead More

The Hmm ON the Metaverse

Pakhuis de Zwijger Piet Heinkade 179, Amsterdam, Netherlands

If you ask CEOs of Big Tech companies or trend watchers, the metaverse is the next phase of the internet. Both Meta's Mark Zuckerberg and Microsoft's Satya Nadella think that the next phase of the mobile internet will be the so-called 'metaverse'—a term often used to describe the concept of a future iteration of theRead More

Workshop: Emoji Proxies & Ghost Messengers

Page Not Found Boekhorststraat 126-128, Den Haag, Netherlands

During this hybrid workshop we're exploring the possibilities of live networking technologies in hybrid cultural events. As an online visitor to cultural events, you can often do little more than ask a question in chat, and chat with other online visitors. How can online visitors feel seen, become more involved in or even have agencyRead More

The Hmm IN Gaming Spaces

Since their inception, video games have brought people together. From arcade halls to multiplayer games on consoles to LAN parties to massively multiplayer online role-playing games. During the lockdown, online get-togethers in gaming spaces increased and attracted more new players. Gaming spaces also became much more visible, as streaming platform Twitch surged in popularity andRead More

The Hmm IN low-low-res

With new media and digital technologies, there is the underlying assumption that newer is always better. We are primed to always want more—the newest iPhone, the highest resolution videos, the biggest screens. Despite the ephemeral metaphors of ‘the cloud’ and the aura of immateriality surrounding digital technologies, the digital ecologies that we are part ofRead More

The Hmm @ De Groen

What happens when we view artificial intelligence through an occult lens? And how can we use found images to create new visuals and narratives? These questions, and many other topics, about online and digital culture will be explored on Wednesday March 22nd at Collectie De Groen in Arnhem during our next event. This evening we'llRead More

The Hmm @ Tolhuistuin

Tolhuistuin IJpromenade 2, Amsterdam, Netherlands

Memes, GIFs, and endless streams of TikTok videos. Our digital lives are often saturated with visual culture, but there is so much more that makes up our internet ecosystem. In 2022, around 650 million new tweets were posted on a daily basis and it's estimated that each day 100 billion messages are sent via WhatsApp.Read More

The Hmm ON Co-Creation with AI: Workshop

🚦 We are sold out on tickets for this workshop, please send us an email to eva@thehmm.nl if you want to be put on the waiting list. Tickets for the evening program are still available, they can be purchased here 🚦 Talking with AI chatbots can take an eerie turn, like when a chatbot declaredRead More